Watch this week’s Duct Tape and Popsicle Sticks video: “When should you launch a marketing campaign?” During the pandemic, we’ve gotten a number of questions about how […]
When should you launch a marketing campaign?

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Watch this week’s Duct Tape and Popsicle Sticks video: “When should you launch a marketing campaign?” During the pandemic, we’ve gotten a number of questions about how […]
Watch this week’s Duct Tape and Popsicle Sticks video: Search Engine Optimization and why it’s important For non-marketers, it’s likely that a lot of marketing language just […]
In our weekly video series, Duct Tape and Popsicle Sticks, where we share marketing advice, tips, and ideas for business owners and leaders of nonprofit organizations; we […]
What is Search Engine Marketing (SEM)? We get asked a lot by our clients what exactly search engine marketing (SEM) is and if it’s a marketing tactic […]
As a business owner, you probably don’t spend a lot of time thinking about search engine optimization (SEO). You might not even be terribly familiar with what […]
Anyone who’s been watching our videos, listening to our podcast, or has visited our website understands how much we emphasize the concept of understanding your buyer “avatar”. […]
Watch this weeks Duct Tape and Popsicle Sticks video “Keep Marketing Messages Simple” One of our clients nicknamed us a “blue collar marketing agency”. I was kind […]
Marketing Does Not Replace Selling, watch this week’s Duct Tape and Popsicle Sticks video to find out what we had to say about this. There’s a common […]
Which is more important? Marketing Trends or Marketing Message? We seem to get dozens of questions from confused business owners about what marketing trends they should be […]
We do a great deal of work with businesses surrounding messaging. In nearly every article, podcast, or video, we have stressed the need for the right message […]
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