In today’s world, it’s imperative for a business to effectively market and get found online. If you’re not doing it well, you’re missing out on a great […]
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Create an Affinity For Your Business
Watch this week’s Duct Tape and Popsicle Sticks video: “Create an Affinity For Your Business” The tag line for our business, E Circle Marketing, is “business owners […]
Marketing Is a Process
Watch this week’s Duct Tape and Popsicle Sticks video: “Marketing Is a Process“ Just like any other aspect of your business, marketing is a process. Business owners […]
How to Choose & Hire a Marketing Company
Watch this week’s Duct Tape and Popsicle Sticks video: “How to Choose & Hire a Marketing Company“ You’re a business owner who has discovered that you need […]
When should you launch a marketing campaign?
Watch this week’s Duct Tape and Popsicle Sticks video: “When should you launch a marketing campaign?” During the pandemic, we’ve gotten a number of questions about how […]
Search Engine Optimization and why it’s important
Watch this week’s Duct Tape and Popsicle Sticks video: Search Engine Optimization and why it’s important For non-marketers, it’s likely that a lot of marketing language just […]
Search Engine Optimization VS. Search Engine Marketing
In our weekly video series, Duct Tape and Popsicle Sticks, where we share marketing advice, tips, and ideas for business owners and leaders of nonprofit organizations; we […]
What is Search Engine Marketing (SEM)?
What is Search Engine Marketing (SEM)? We get asked a lot by our clients what exactly search engine marketing (SEM) is and if it’s a marketing tactic […]
Why Your Business Needs Search Engine Optimization
As a business owner, you probably don’t spend a lot of time thinking about search engine optimization (SEO). You might not even be terribly familiar with what […]
Understand Your Buyer
Anyone who’s been watching our videos, listening to our podcast, or has visited our website understands how much we emphasize the concept of understanding your buyer “avatar”. […]