Watch this week’s Duct Tape and Popsicle Sticks episode “Nobody Wants Your Free Offer” A lot of marketers talk about “offers” (including us). “You need a solid […]
Nobody Wants Your Free Offer
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Understand Your Buyer
Anyone who’s been watching our videos, listening to our podcast, or has visited our website understands how much we emphasize the concept of understanding your buyer “avatar”. […]
The Marketing Mindset
It’s time to discuss the Marketing Mindset. Since Covid-19 has made such an impact on business, small businesses especially, we’ve heard several business owners express reluctance to […]
Experiment with Messages with your Business Marketing
We do a great deal of work with businesses surrounding messaging. In nearly every article, podcast, or video, we have stressed the need for the right message […]
Stand out in difficult times
It’s time to stand out in these difficult times. In today’s uncertain world, your clients are looking for thoughtful leadership and calm guidance. Customers and prospects are […]